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Harnessing Western trends in Indian hues is the key for kidswear retailer Gini & Jony

by appareleditor

08-October-2018  |  12 mins read

Gini & Jony new collection campaign

Balancing the western trends with Indian hues and colours, stakeholders from the kidswear brand Gini & Jony talk about competing with strong international brands, tapping tier 2 markets and the power of the Indian customer.

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