As life is returning to normalcy – though slowly – physical events and shows are coming back into action.
However, one cannot deny that the pandemic hasn’t left the world and travel restrictions, social distancing norms and safety protocol are here to stay for some more months – if not years. That’s the ‘new world’ we all are learning to live in!
So, while there are talks of ASW BigShow, which was a massive hit in 2019, happening anytime later this year, ASW Marketplace continues to attract exhibitors and buyers alike.
The unique concept of B2B Matchmaking module on ASW Marketplace – through its engaging vendor sessions – has definitely managed to carve a niche of its own over the course of last few months.
However, with the BigShow not far away and physical shows becoming popular again, there are questions if ASW Marketplace needs to continue…Yes, it has to, believes the organiser Apparel Resources (AR).
AR has made it distinct that 24X7 ASW Marketplace is going to continue for some more time as it is integral to creating synergies between different industry players before leading to the BigShow, where virtual world will meet physical reality.
The BigShow dates will be announced soon, but AR is also clear that it is entering the hybrid age where physical and virtual will not only co-exist, but also complement each other.