Leading Indian denim manufacturer, Arvind Limited has become the latest to join Fashion for Good, a global initiative that is trying to make fashion more sustainable.
Fashion for Good launched in March 2017 by C&A Foundation, the corporate foundation affiliated with global retailer C&A. Fashion for Good is an industry wide platform that help brands, retailers and manufacturers find more innovative and sustainable solutions for producing fashion.
“Sustainability and innovation are our key strategic growth pillars and we have always attempted adoption of innovation in textile manufacturing. We are pleased to partner with Fashion for Good and are committed to promote the sustainable technologies originating from the Fashion for Good platform. We are looking forward to working with these technologies to fuel the next set of growth in manufacturing for us with the aim of growing with drastically less environmental impact.” – Punit Lalbhai, Executive Director, Arvind Limited
Arvind, a US $ 1 billion textile company, operates with a focus on textiles, advanced materials, environmental solutions and omnichannel commerce.
“By having Arvind on-board with Fashion for Good, all of the innovators and stakeholders are gaining in-depth knowledge and support from a unique pioneer in manufacturing. We are delighted to see entire fashion eco-system come together in order to implement and scale innovative solution across the entire fashion value chain.” – Katrin Ley, Managing Director, Fashion for Good
Apart from Arvind Limited, German E-commerce giant Otto, Stella McCartney, PVH Corp, Adidas, C&A, Galeries Lafayette, Kering, Target and Zalando are among the companies in Europe, North and South America as well as Asia to be associated with the initiative so far.
In addition to this, last week Fashion for Good revealed about its collaboration with Amsterdam based social enterprise Circle Economy on a new global project that aims to speed up the uptake of re-commerce and rental business models in the global apparel industry.