by Apparel Resources News-Desk
27-March-2019 | 2 mins read
Hopscotch, one of India’s fastest growing kids fashion brands, unveiled its Summer ’19 collection for its debut at the Bombay Times Fashion Week, recently. Tiny tots adorned three Hopscotch summer ranges, namely Street Style, Put-Together Casual Pret and the festive collection Party Range.
Known for its varied and dynamic offerings, Hopscotch launches about 500 new styles daily on their website, trailblazing the Indian kids fashion space by offering the latest trends at competitive pricing.
Promising and playful, the collection boasted of the perfect balance of comfort, trends and multi-functionality as the outfits were suitable for a beach day, an evening garden party, a road trip or playing out in the sun.
The ‘Street Style’ range comprised of snug track pants, hoodies & jackets while ‘Put-Together Casual Pret’ included an assortment of classic separates that can be paired and customized according to the occasion. Highlights of the collection included chic styles with cool summer cotton dresses in floral & fruity prints along with checkered shirts and typo tees. The little ones gracefully walked the ramp in their beautiful party dresses, tuxedo jackets & suits for the final collection.
“At Hopscotch, it is our constant endeavour to innovate and deliver the best of kids fashion from the world to Indian mothers. We strongly believe that our wide range of styles and the unbeatable price points make us the first choice of Indian parents when it comes to kids’ fashion. Our summer collection’19 is a well curated, fun-loving, free spirited and a trendy range with a splash of vibrant colours. With the launch of this collection, our aim is to make every moment a stylish #HopscotchMoment”. – Hopscotch spokesperson
Hopscotch is one of the leaders in the kids’ fashion market, which is expected to reach US $14 Bn by 2022. With the prowess to launch more styles than traditional retailers, which amounts to 120,000 styles per year, they provide their consumers a versatile range equipped with latest trends.
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