At a mega event organised by Kewal Kiran Clothing Ltd. (KKCL) in Hyderabad, the most successful of its brands, Killer Jeans, won the hearts of all fashion lovers with the launch of its Spring/Summer 2020 (S/S ‘20) collections.
And it wasn’t just Killer Jeans! Other prominent brands of the company like Integriti, LawmanPg3, Easies by Killer and womenswear brand Desi Belle too showcased their S/S ‘20 collections at the event and won lot of acclaim.
The event started on 17 August at Leonia Holistic Destination, Shameerpet, Hyderabad and will conclude on 23 August.
This week, there cannot be a better place than Hyderabad for all fashion lovers, distributors, large format stores and MBOs/EBOs.
The official S/S ‘20 collection of Desi Belle by Killer, themed around fusionwear for the contemporary women, is already the much-talked about collection. With passion, precision and attention to details, this brand makes remarkable desi apparels for the modern woman.
The menswear collections from all the brands are unveiling exquisite unique designs by Italian and Turkish designers under casualwear like denim jeans, trousers, T-shirts and under formalwear like shirts and stretchable officewear denim jeans.
Rich fabrics and trendy designs of Killer Jeans seem to be delighting every customer and distributor, who is attending the show.
Expressing happiness, Kewalchand P. Jain, CMD, Killer Jeans (Kewal Kiran Clothing Ltd.) said, “This is yet again one of the largest events any branded apparel player has ever hosted. We are continuing our tradition of hosting large format showcasing of all our leading brands at one place. We did a similar event for Autumn/Winter 2019 collection in Goa in April 2019.”
He further added that “Our designers had curated many designs, which are first of its kinds and our large format stores, MBOs, EBOs and distributors can have first-hand experience. All our bookings at the venue are online by scanning the barcodes for the product and the order can be placed on real time.”
More than 2,000 distributors, retailers and dealers including leading large format stores like Future Retail, Lifestyle and Shoppers Stop have already attended the event.
Kewal Kiran Clothing Limited (KKCL) is a leading branded apparel conglomerate that has a presence in 25 states and 209 cities across India.