A new manufacturing hub has been established in Noida by Showroom B2B, a platform for value fashion merchants, to increase its internal production of core fashion lines, kurtis, and denim. The facility, which is intended to serve both domestic and foreign markets, represents a significant turning point in the company’s efforts to improve quality control, expedite sourcing, and facilitate retail expansion through vertically integrated operations.
Commercial operations at the unit began on 2nd June 2025, with a gradual ramp-up scheduled. The factory can produce 150,000 clothes each month, which adds to Showroom B2B’s monthly manufacturing capability of 400,000 pieces.
As a result of growing demand from both foreign and Indian retail partners, the new manufacturing facility is anticipated to bring in an extra US $ 8 million annually. Showroom B2B currently provides services to major value chains including Vishal Mega Mart and Reliance Retail. It has started exporting to the USA, the Middle East, and Europe as a pilot project and intends to grow even more over the course of the upcoming year.
More than 300 individuals would be directly and indirectly employed by the Noida facility, with a specific goal of having 50% of manufacturing positions held by women.
Looking ahead, Showroom B2B has laid out an ambitious five-year growth strategy focused on responsible scaling and market responsiveness. Abhishek Dua, Co-Founder and CEO of Showroom B2B, stated that the company aims to double its topline revenue every year over the next five years, targeting Rs. 2,500 crore (US $ 286 million) in revenue.
He noted that the apparel industry is increasingly leaning toward fast fashion, prompting the company to align its sourcing strategy accordingly—making it more agile and responsive to evolving consumer demands.
He added that the company expects to achieve a return on investment (ROI) from the new facility within 12 months, citing faster order turnaround, improved margins, and growing export demand as key drivers.
