Four years in business, Nicobar today is 11 stores strong. Spread across the country in 5 cities – Delhi/NCR, Mumbai, Bengaluru, Chennai and Hyderabad, the brand also has a strong e-commerce presence.

A talk with Lorraine Cuthbert, Head – Lingerie and SleepWear, Westside, about the demands that are dictating the intimate/loungewear industry and how the MBO’s private label Wunderlove is setting the bar high with rapid adaptation of th

For years, streetwear category had been dominated by the US, UK and Japanese brands, and it is only now that it has found its place in the Indian market. However, India in the streetwear space right now is what the US was in the ’80s –

With the continuous fall of businesses during the ongoing pandemic, Amazon India has taken it upon itself to revive the businesses of small sellers and brands, and is investing enormously in the cause. In conversation with Mayank Shivam, Di

In conversation with licensing firms and apparel brands on the scope of the trend of character merchandising or licensing in India…

Mukesh Ambani-led Reliance Retail’s almost Rs. 25,000 crore deal has been the biggest retail event of the year!

How start-ups are tapping the ballooning plus size market in India…

Given the ongoing pandemic, organic clothing has become a comfortable choice that has been trending lately. But will this trend stay on for long or is it just a phase?

Magnates of the industry like Donear and Arvind Lifestyle Brands to the newer gene of fashion forward yet conscious labels like Tjori and Doodlage have expanded their purview to encompass international markets in the form of online retailin