Retail

In a candid discussion with Apparel Resources, Rimjim Deka, Founder and CEO, Littlebox, talks about her entrepreneurial journey, approach to success, daily routine, views on work-life balance, advice for young professionals and the books an

Retailers need to consider sales productivity, store-level EBITDA or contribution, inventory turns, rent-to-sales, gross margin and total capex before finalising the format.

A factor founders often underestimate is operational readiness. “Whether the brand actually has the team, the inventory discipline and the fulfilment capability that this channel demands is important to establish; otherwise an already thi

Success in a new category doesn’t look the same for every brand. For some, it’s simply a test of trust: will the consumer who already buys from them once take a chance on a second category too? Others, the ambition runs much bigger, aim

There’s no universal CAC benchmark in fashion, but there is a consistent framework underneath the disagreement: contribution margin (the money left from a sale after paying the variable costs of making and selling the product), average tr

We spoke to Vinay Chatlani, Co-Founder & CEO, SOCH; Siddharth Bindra, Managing Director, BIBA; Ranganath Kuppur, CEO, Globus Fashion; Sidhant Keshwani, Founder & CEO. Libas: Gaurang Galiya, Founder & Director at Riyaasat Lifestyle Ltd., Riy

"A channel-siloed view of KPIs would give us an incomplete, and at times misleading, picture ofwhat's actually driving the business," stated Arun AB, VP, Exclusive Brand Outlets, Libas.

The role of the hero product is not diminishing. What is changing is how brands build around it. Growth over the long run will depend less on finding one winning product and more on being able to keep building the next one.

Industry estimates vary depending on how the market is defined, but they point to a sizeable and expanding opportunity. One recent estimate projects India’s athleisure market to grow from around US $18.3 billion in 2025 to US $47.2 billio