Once the only shopping destination, or rather the most loved shopping destination, shopping malls across the country particularly had a hard time during the lockdown caused by the pandemic as they were the last to be allowed to open up, eve

Online to offline and offline to online to omnichannel, retail was always set to diversify and alter as per rising customer demands. However, the trend was developing at a certain pace and COVID accelerated the growth undoubtedly, opening u

According to TechSci Research, Indian ride gear market stood at around US $ 21.4 million in 2017 and is projected to grow at a CAGR of more than 12 per cent to surpass US $ 43.6 million by 2023. Biking has become a culture and there has bee

From Alia Bhatt’s kidswear brand to Shilpa Shetty’s DreamSS to a whole list of homegrown brands, India has seen an influx of new brands and labels since the pandemic. Fighting the negatives of the lockdown, these brands have remarkably

The retailers were eyeing Diwali to boost their sales figures. With the markets opening gradually before the year-end festivities, there was a string of hope that the industry was looking forward to revive sales. How did they source for the

Greendigo was founded with the vision of making ‘organic’ the new normal. In India, availability of good quality, organic cotton clothing for children is low. Meghna Kishore and Barkha Bhatnagar Das (Co-founders, Greendigo) tell us how

Offline retail received a big blow for a significant chunk of 2020. In fact, online retail and shopping for that matter started picking up only after April, when the consumers realised that we are all living the days of the ‘New Normal’

Handwoven and handcrafted, Goulian Finch represents the quaint alleys of Benaras and the royal artistry of its craft. Born from an artistic thought, Gunjan Aggarwal and Bejoy Veer Suri’s Goulian Finch is winning hearts of men from all acr

With months of almost no or slow business caused by the lockdown and then the changing consumer shopping behaviour on the back of COVID-19, fashion retail brands are now putting all cards on the table this festive season and are hoping to r