Gone are the days when athleisure was only about comfort. Today, brands are answering varied calls of the consumers and incorporating technology and innovation to make their portfolio efficient, affordable, and lifestyle friendly.

Zero waste is no more just a trend that experts discuss about; Indian brands are picking up the same to make it a reality. Assured with innovation and creativity, customers are also getting interested in including the new ‘from the scrapâ

What have consultants done in the recent 5-6 months of lockdown? How have they helped the industry? Let’s find out…

Embroidery is not just a handmade practice, but it is an art and each knot is an intricate detail. But owing to the pandemic scare and contactless becoming a standard, will brands and customers refuse embroidery?

In the process of launching new brands like Hombres, Otorva, AM: MA, Neraya, MKoal, Pamplemousse, Peperoncino, etc. – Mithun Bhardwaj, CEO, Zashed shares his unique business model…

Devadas PM, Director, EFFICIENCIE, Consultants in Industrial Engineering, Operational Excellence and Lean Manufacturing, discusses some critical areas to re-look at in manufacturing, to survive the crisis.

In the contactless era, will handmade clothing strive to amp its demand?

Nanthakumar G K and Ramesh Kumar L of Skilift Consulting discuss various aspects of their company as well as Indian apparel manufacturing industry…

Dollar Industries revamped its brand architecture and consolidated all its products into five broad categories. It has also consolidated its manufacturing facilities. Post its recent rebranding exercise, the company witnessed four times gro