Lululemon Athletica Inc., the Canadian athletic apparel brand, has announced the launch of a technology development centre in Bengaluru which is the company’s first outside of North America.
The company said in a statement that this centre will help expand its technology capabilities and infrastructure to enable and support global growth.
With the revenue of US $ 4.4 billion, Lululemon is a yoga-inspired, technical athletic apparel company.
The retail giant expects to hire about 250 technologists for the centre by 2022.
Calvin McDonald, CEO of the company commented, “Acquiring and nurturing best-in-class technologists is essential to our global growth strategy focused on product innovation, omni guest experiences and market expansion.”
He further added that the opening of our India Technology Hub will help further our strategic growth plan with technology, enabling both our people and our guest experience as we expand to serve new guests across the globe.
This centre will help bolster innovation at Lululemon across marketing technology stack, data science, machine learning, and full-stack cloud engineering to support merchandise planning, product and location information management, trade and network planning functions, the statement said.
Global retailers like Walmart, Target, Tesco and Lowe’s have centres in India that are helping digitise operations and building technology platforms to provide insights and improve customer experience.
