Indian fast fashion label Libas has become the first domestic direct-to-consumer (D2C) fashion brand to achieve an annual run rate (ARR) of Rs. 1,000 crore (US $106 million), marking a significant milestone in the evolution of India’s D2C ecosystem.
The company indicated that it remains on track to deliver approximately 30% year-on-year growth in FY 2026, while continuing to operate at a positive EBITDA level, underscoring its focus on profitable scaling.
The Rs. 1,000 crore (US $106 million) ARR milestone reflects Libas’s current annualised pace of business, signalling sustained consumer demand, strong repeat purchase behaviour, and consistent growth momentum across both online and offline channels.
As part of its expansion strategy, Libas opened 28 new stores in FY 2026, a sharp increase from 10 store openings in the previous financial year. The company plans to accelerate this trajectory further, with more than 50 new stores slated for launch in FY 2027.
Its Exclusive Brand Outlets (EBOs) have already contributed over Rs. 100 crore (US $10.61 million) in net sales, while the brand’s owned channels continue to scale rapidly, reinforcing the strength of its D2C model.
Sidhant Keshwani, Founder and Chief Executive Officer of Libas, stated that operating at a Rs. 1,000 crore (US $106 million) ARR reflected the pace and consistency of the company’s growth. He added that having built its first Rs. 500 crore (US $53.04 million) entirely through bootstrapping, and continuing to scale while remaining profitable, reinforced the company’s focus on building a fundamentally strong business. He further noted that the milestone should be viewed as part of an ongoing growth journey.
