A smart ‘Experiential Retail Store’ goes beyond addressing the touchpoints of its target audience by also providing compelling reasons to customers to visit often, allowing retailers to increase their market share.A traditional bricks-a
Retail Tech
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Retail Tech
Embracing the Power of AI: Opportunities and applications in fashion, retail and customer experience
AI has become a valuable tool not just for clothing design, but for retailers as well. Many companies are implementing AI in their e-commerce and online marketing strategies to improve customer experience and potentially achieve more sustai
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Retail Tech
Smart textiles revolutionise the fashion industry: India still striving hard for its adoption
Smart wearables not only provide garments with enhanced aesthetics, strong interaction capabilities with the environment and external devices but also meet the growing urge of customers for implementation of cutting-edge technological innov
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Retail Tech
Futureproofing MAS: Digital Twins for a faster, more sustainable and better product creation
MAS Holdings connects skill and mastery of product development with the efficiency of technological innovation, developing over 3,000 unique Digital Twins annually, across 50 brands. The product categories range from activewear and athleisu
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Start-ups with their technology-driven solutions are playing an integral role in making the industry more competitive and consumer-friendly. They not only enable the customers to shop directly from the comfort of their homes but also get hi
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Experts suggest that technology is going to reduce the number of delivery vans on the streets and emissions by making quick and efficient deliveries. Autonomous last-mile delivery is driven by changing consumer expectations for same-day del
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Kiabza is actively using tech in different segments aligning day-to-day activities to help run its business better. Its ‘Price Estimator Tool’ is an excellent resource for determining how much earnings one can anticipate from the sale o
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Right from luxury brands (Burberry, Balenciaga, Gucci, Louis Vuitton) to premium brands (Ralph Lauren, Tommy Hilfiger, Nike) and even fast fashion brands (H&M, Zara), the fashion retail fraternity is affiliating strongly with the metaverse
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Zivame ensures to create a tangible value for its consumers which can be realised across its digital product experience, post-buy experience and differentiated micro-interactions.