BSL, Indian fabric manufacturer, is eyeing new export markets now!
While suitings account for 40 per cent of BSL’s earnings, the contribution of its domestic operations stands at 20 per cent.
The company has also, reportedly, said that in next 6 years it plans to open 6,000 multi-brand retail stores.
It currently has 1,500 stores.
BSL is expecting around 3-fold growth from India operations in next 2 years. To enhance the domestic business, BSL has started offering better quality in attractive packaging in addition to alluring schemes for dealers and retailers.
Besides, BSL has also launched a television commercial, along with aggressive advertisements, to win the consumers.
BSL remains a main player in the export market, especially with regard to suitings in West Asia, Latin America and Europe, among others.
