GTN Industries Limited, a world class, vertically integrated yarn, textile and apparel company with over five decades of strong market presence, is expanding capacity to meet increasing demand in the domestic retail market. The Group has a vertically integrated manufacturing setup to produce fine and superfine cotton yarns, grey knitted fabrics, gassed fabrics, mercerized fabrics and life style garments. “To strengthen our market domestic growth strategy, we are investing more than Rs. 200 million in our world-class mercerized cotton garment facilities,” informed MK Patodia, Managing Director, GTN Industries.
The retail brand of GTN-Cotstyle is distributed through an established well developed channel network of distributors spread across the country who in turn service 650 multi-branded stores. “We believe the domestic market offers great growth potential for our branded apparel range. We also plan to start exclusive branded stores from next financial year to cater to our growing consumer demand,” says Patodia. Cotstyle focus is to increase its presence in as many cities across the country to meet the growing needs of its retail partners and consumers as well as increase its store footprint from the current level of 750 stores to 1200 stores.
The brand currently enjoys market leadership in 100% cotton PIMA & GIZA mercerized single fibre POLO shirts and formal dress socks in the market. “We are also looking at a possibility of exporting Cotstyle to countries like Sri Lanka and GCC next year,” says Patodia.
The Group, having capacity of manufacturing 2 lakhs garments per month, exports to buyers in Hong Kong, Japan, South Korea, Singapore, the US and Canada. The brand is equally dominant in Italy, Germany, and the Netherlands. The company plans to tap new export markets which will include UK, Ireland and South American Markets.
