Apparel Group, the global fashion, and retail conglomerate continues expand in India and has recently inaugurated two Victoria’s Secret stores in key locations of Gurugram and Mumbai. These establishments underscore the company’s commitment to meeting the rising demand for international brands in India.
The newly launched stores exemplify Apparel Group’s pledge to provide a deluxe and engaging shopping environment. Introducing the innovative “Store of the Future” concept, the brand aims to deliver an immersive shopping experience, setting novel benchmarks in retail innovation.
“Embarking on a strategic expansion journey with the opening of two new Victoria’s Secret stores, Apparel Group reaffirms its commitment to elevating the fashion landscape. These additions align seamlessly with our vision of offering unparalleled luxury and style to our customers. As we continue to grow and strengthen our presence, we look forward to creating immersive shopping experiences that showcase the iconic allure of Victoria’s Secret. This expansion is a testament to our dedication to curate diverse, trendsetting collections that resonate with the dynamic tastes of our patrons across the country,” commented Tushar Ved, President of Apparel Group India.
This strategic expansion by Apparel Group emphasises its commitment to bringing an array of global brands to consumers nationwide. By extending its presence in these markets, the company aims to enhance the retail experience for a broad spectrum of consumers, fostering a dynamic and cosmopolitan shopping environment. These strategic store openings underline Apparel Group’s dedication to reaching diverse markets and catering to the unique preferences of Indian consumers.
