Flipkart has appointed former Instagram executive Bharath Ram as Vice President to lead product and engineering for the online retailer’s user acquisition and retention group.
Ram will report to Jeyandran Venugopal who is Chief Product and Technology Officer at Flipkart. He will be responsible for creating new shopping experiences for the firm’s next 100 million customers.
Before this, Ram was associated with Instagram for about 5 years where he worked on ads. Prior to this, he was working with Amazon Prime Video, contributing to home page personalisation.
Ram has his engineering degree and also a business degree from the University of Michigan.
Flipkart had undergone restructuring in October when Jeyandran Venugopal was elevated to Chief Product and Technology Officer (CPTO).