Two iconic American brands have joined forces to merge rugged utility with preppy style. Jeep, famous for its off-road vehicles, has teamed up with Vineyard Vines, the casual clothing company, to launch a select capsule collection and an exclusive promotional campaign.
The new Vineyard Vines x Jeep collection integrates the unique aesthetics of both brands. Featuring a range of clothing items and accessories, the line integrates Jeep’s familiar logo alongside Vineyard Vines’ signature smiling pink whale emblem. The collection comprises a variety of garments for men and women, including hats, shorts, sweatshirts, T-shirts, and totes. Produced from soft, comfortable fabrics in colour palettes reminiscent of serene beach sunsets, these pieces showcase Vineyard Vines’ unique style.
Jeep and Vineyard Vines are also providing fans the opportunity to win the one-of-a-kind Gladiator through a sweepstakes. The lucky winner stands to get not only the custom vehicle but also a variety of items from the new clothing collection and Yeti coolers.