Considering the rise in demand for a digital solution, BlueKaktus – India’s leading fashion and lifestyle supply chain software – has partnered with top fashion brands to deliver enhanced customer experience.
Through its technology solution suites, BlueKaktus is assisting firms achieve operational excellence, even with COVID-19 restrictions and consequent lockdowns in place.
The team at BlueKaktus went on saying that, if the fashion industry had the word of the year, ‘transformation’ seems to be the judicious word to describe the industry’s journey in the past 18 months. During this period, techceleration (tech-led acceleration) has drastically changed the fashion industry.
With masses settling in the ‘new normal,’ the apparel brands are witnessing a surge in sales, which is leading to an increase in demand.
BlueKaktus claims to play an increasingly critical role in the end-to-end supply chain by empowering apparel firms to transform and demonstrate enough flexibility, speed and agility to navigate through the evolving times.
Gunish Jain, CEO, BlueKaktus, commented, “So far this year, we’ve witnessed an improvement in shopping sentiments as compared to the previous year. In order to scale and sustain growth with improved performance, onboarding the right technology will be the winning shot for the apparel industry. We, at BlueKaktus, enable manufacturing, sourcing and retailing companies to improve their lead times, costs and performance through our technology solution suites. Our platform has boosted the productivity of our partners, providing a superior experience to the end-consumers.”
BlueKaktus, with its digitised Single Source of Truth (SSOT) platform, brings total transparency of data across internal and external stakeholders leading to cohesive supply chain control and orchestration. The company is also leveraging artificial intelligence (AI) and machine learning to drive real-time information, eliminate time-consuming tasks, analyse various scenarios and ensure timely deliverables.
Anindya Ray, Chief Sourcing Officer, Arvind Fashion Limited – one of the esteemed customers of the software – mentioned, “The sourcing suite by BlueKaktus has helped us gain significant visibility in our supply chain. Both our vendors and sourcing team are now available on a single platform, which has helped us cut lead times and improve our sourcing team’s productivity and product quality. We see BlueKaktus as an integral part of our strategy as it enables fast deliveries and allows us to react quickly to dynamic market conditions.”
It’s worth noting here that BlueKaktus facilitates the sourcing of products worth US $ 120 million via its platform every month as it is working with more than 1,800 vendors and has incorporated industry best practices by automating operational processes. The software also helps brands and manufacturers cut down inventory levels by 30-40 per cent.
Deepak Ahuja, Head – Sourcing and QA, Max Fashions India, Landmark Group, averred, “BlueKaktus has enabled digitalisation of our supply chain with visibility into production status and quality. This has enabled our teams to be more efficient and helped our vendors to be better aligned with our business objectives, thereby enabling a transparent, flexible and reliable supply chain.”
