Apparel Resources (AR) gets candid with NeceSera’s Founder, Riddhi Jain, on the idea behind the brand, what it sets out to achieve and how it has been able to capture a growing base of loyalists since its launch, emphasising on the growing demand for comfort-based clothing in the Indian market.
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Designer & Labels
Anju Modi: Weaving a legacy of Indian crafts and techniques in a modern-day setting
Apparel Resources (AR) speaks to the highly acclaimed and multi-faceted designer Anju Modi in an exclusive interview as we unravel the brand’s inception, its exceptional work in the field of reviving age-old Indian crafts and textiles, how it is merging the old with the new to cater to the consumers of today and its plans for the future.
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Designer & Labels
Gauri and Nainika – Painting reality… In conversation with the connoisseurs of glamorous evening wear in India
Nainika Karan, Founder and Designer of Gauri & Nainika, told Apparel Resources (AR), “The essence of our brand has always been to create timeless clothes of excellent quality in luxurious fabrics.”
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Homegrown label Mellow Label aspires to create timeless fashion pieces that are effortless and comfortable with details that introduce bursts of drama.
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Designer & Labels
Niiyaa– Bringing iconic handmade pieces from artisans around the world to the consumer
Niiyaa is a global platform bringing together arts, artisans and artisanal designers from remote corners of the world. Renowned for its excellent selection of fabrics, including jamdani weave, mulmul, marrakesh, banarasi and more, Niiyaa believes in the creation of traditional textiles and crafts in cutting-edge styles.