From 6th-8th April, Apparel House in Sector 44 in Gurugram will host a modern fashion and lifestyle expo featuring a variety of up-and-coming Indian brands, as part of the B2C shopping event Adaah.
The event producers said on Facebook that women’s ethnic, traditional, and fusion wear as well as springtime jewellery will be featured product categories during the fashion fair. Additional items will include supplies for the spring wedding season as well as handicrafts, handbags, shoes, gift items, home décor, and furniture.
The expo aims to connect consumers searching for new labels with marketers seeking to establish a connection with previously untapped client segments. The exhibition aims to provide brands with an offline means of reaching consumers in areas where they do not currently have a physical store by uniting companies from all around the nation.
Adaah recently hosted shopping fairs in the Double Tree by Hilton in Gurugram on 1st and 2nd March, as well as in Hisar on 24th and 25th February. The occasion has also been held in New Delhi and Noida, among other places. Creative Roots, an events company, oversees the fashion show.
