Family-focused fashion retailer from Kolkata, Bazaar Style Retail Limited (BSRL) has shown positive results with a 37% YoY (year-on-year) revenue growth in the first quarter of 2026 (Q1 FY ’26). The company scored Rs. 377.7 crore (US $ 44.07 million) in the Q1 FY 2026 as compared to Rs. 275.7 crore (US $ 32.17 million) in Q1 FY ’25, proving its increasing retail footprint in the Indian market.
With a strong focus on economical fashion, customer-driven retail experience and a strategic foray into markets marked by high-potential, the BSRL group opened 22 new stores in the Q1 FY ’26 and plans additional 40 to 50 new store launches in this fiscal year. The total count of their stores stands at 232 with 4 store closures due to underperformance.
In this regard, Shreyans Surana, Director at Baazar Style Retail Limited said that the retail company is able to identify potential locations and that their cluster-based strategy of store opening makes them open their stores state-by-state rather than thinking of it in pan-India terms. Surana also said that most of their stores are in the Tier-2,3 and 4 cities and that there are only a few organised players in these markets.
However, their SSSG (same-store sales growth) fell by 3% in the current quarter. The main reason cited for this is that Eid festival occurred earlier and moved into the Q4 FY ’25 (the previous quarter). Still together with the fourth quarter performance, their six-month SSSG achieved an 8% growth.
Speaking on the same, Surana shared that their last year’s SSSG growth stood at 13% and 10% a year before that and also added that in their mature stores, the company takes a modest growth approach with 7 to 8%, which they aim at levelling up. On the profit front, the company expects margins in the range of 14 to 15% in FY ’26.
