Apparel Group India Private Limited and Beverly Hills Polo Club, a Western clothing company, have built additional outlets inside Shoppers Stop locations in Hyderabad and Ahmedabad in an effort to reach more city dwellers. The store has a large assortment of men’s semi-formal and casual clothing.
The Shoppers Stop department store inside the Inorbit Mall in Cyberabad is home to the Beverly Hills Polo Club’s new location in Hyderabad. With brightly coloured polo shirts and denim on display, the sales point offers a comparable product variety as its Ahmedabad point of sale.
At the end of February of this year, the brand opened its first store ever in Mumbai’s R City Mall in India. Beverly Hills Polo Club is able to expand brand awareness and reach a larger consumer base by setting up shop in retail establishments.
With its headquarters in the United Arab Emirates, Apparel Group sells a variety of brands in the Indian market, including Tommy Hilfiger, Charles & Keith, Skechers, Aldo, and Inglot Cosmetics. With more than 20,000 employees worldwide, the company maintains its global headquarters in Mumbai and operates a network of more than 2,025 retail locations for more than 80 brands.
