Big Hello, a plus-size clothing brand for both men and women, has opened its first physical location in Kozhikode, Kerala. The store, which is part of Hilite Mall, sells a variety of Western and ethnic casual and occasion-wear clothing.
The brand announced on Facebook that it has opened in Kozhikode, marking its expansion to over 20 locations across 10 cities. As India’s first destination brand for plus-size fashion, offering sizes up to 7XL, they are celebrating the launch with a Rs. 501 ‘Happy Currency’ to kickstart the shopping experience.
In the Hilite mall, Big Hello joins brands including Hamleys, Snitch, and Nykaa Luxe, as well as Ethnix by Raymond, Al Ameen, and Hijabi Souq. The commercial mall has dining and entertainment options and is situated in the Palazhipalam area of Kozhikode.
Big Hello is a Bengaluru-based company that sells directly to consumers online and through physical shopfronts. Absolute Brands and Retail Private Limited are the owners of the label.
