
Activewear company Blissclub has expanded its line of products by introducing two new collections, Barebutter and Ribsupreme, into the travel wear market. Women travellers are the target market for the high-end, functional travel apparel created in co-ord sets.
The Barebutter line from Blissclub is made of breathable, light material that is ideal for year-round wear, while Ribsupreme has a structured form and a ribbed fabric texture.
Minu Margaret, founder and CEO of Blissclub, said the new travel wear collection is designed to reflect the dynamic nature of travel, acknowledging that it’s never just one mood. Inspired by conversations with the community and driven by performance-focused design, the outfits are made to move, adapt, and elevate without compromise.
Minu added that with the introduction of this new category, Blissclub is expanding into premium apparel while staying committed to creating function-first clothing shaped by community insights.
The brand’s website now offers the Barebutter and Ribsupreme collections, which will soon be accessible on a few online marketplaces.