Columbia Sportswear launches its inaugural store in Delhi

Columbia Sportswear has enlarged its retail footprint in the Indian market by opening a store in Delhi.
The store situated at Connaught Place will consist of a varied range of products, featuring accessories like beanies, belts, gloves, caps, sunglasses, socks, hip packs, wallets, and tubular items. Furthermore, it will stock sportswear, footwear, and outdoor attire.

Columbia made its primary entry into the Indian market in December 2013 via a distribution partnership with Chogori India Retail Limited, debuting its first physical store in the country. The brand has grand expansion plans for India and aims to set up 50 stores countrywide by the end of this year.

In a statement concerning the launch, Ankur Bhatia, CEO of Chogori India Retail Ltd, shared, “Setting up ourselves in New Delhi marks a major step towards our objective of making outdoor adventures available to everyone. Our task extends beyond just store openings; we aim to promote a trekking and hiking culture in India.”