
Deerika Hypermart, a retail company, has announced its expansion plans by opening 25 new stores in India by the end of 2023.
The company has already added its second store at the Pacific Premium Jasola in New Delhi, offering a wide range of products including fashion and other categories like shoes, cosmetics, etc.
The Managing Director of Deerika Retail, Akash Anand, stated that the company’s aim is to provide convenience, value and quality to meet the diverse demands of Indian customers.
Deerika’s success can be attributed to its 30 per cent year-on-year business growth since its inception in 2020.
With five stores currently in pan-India, 12 more stores will go live in the next two months, in addition to the upcoming 25 new stores by 2023, along with its increasing online presence. This expansion plan is expected to reinforce Deerika’s commitment to its clients and to the ever-changing retail market climate in the country.
DEERIKA launched the DEERIKA App and DEERIKA plus membership programme last year with irresistible offers for new users. After three months of the launch, Deerika plus membership, the company saw a 40 per cent increase in business.