For official sports items, Flipkart, India’s domestic e-commerce platform, has teamed up with Fancode Shop. Through this partnership, shoppers will be able to use Supercoins and other payment methods to purchase official sports products on Flipkart’s Fancode Shop.
The IPL teams, including the Mumbai Indians, Rajasthan Royals, Kolkata Knight Riders, Punjab Kings, Gujarat Titans, Delhi Capitals, Sunrisers Hyderabad, Lucknow Super Giants and many more, will also provide their official items to Flipkart Supercoins users directly and with exclusive discounts.
Gaurav Arora, vice president of payments at Flipkart, said that the partnership with Fancode Shop is well-timed, providing sports enthusiasts with a rewarding opportunity to purchase official merchandise while also saving through Supercoins.
Prasana Krishnan, co-founder of Fancode, said that Fancode Shop’s mission has always been to make official sports merchandise more accessible to fans across India. He added that partnering with Flipkart Supercoins is a significant step toward this goal, enabling millions of Flipkart users to purchase authentic gear from their favorite teams and tournaments at a more affordable price.
In 2019, Flipkart introduced Supercoins, a multi-brand rewards ecosystem, to provide its consumers reward points for their purchases.
