The opening of the Indian Garage Co.’s (TIGC) first-ever Exclusive Brand Outlet (EBO) on Brigade Road in Bengaluru, a popular high-street fashion destination, has marked a significant milestone for the brand.
Cricketer and brand ambassador Suryakumar Yadav was the main guest during the function. Additionally, 100 lucky customers had the opportunity to meet Suryakumar Yadav in-store at a consumer event held by the company.
During the four days of the EBO launch, 100 vibrant people from all across India came together for an in-house fashion walk on day one. Days two and three honoured D2C consumers, investors, and suppliers, recognising their vital part in the brand’s success. Suryakumar Yadav’s visit on Day 4 finally signalled the store’s official opening.
Speaking at the store launch, Anant Tanted, Founder & CEO, The Indian Garage Co stated, “Our commitment to our clients and the community is demonstrated by this Exclusive Brand Outlet. Within the next three to five years, we hope to have 100 locations nationwide.”
Surya Kumar Yadav, expressed his excitement, stating, “I hope TIGC’s retail venture is a huge success! Being present at this amazing store’s opening is a delight. The brand completely matches my style and genuinely captures the essence of contemporary fashion. I’m excited to see them hit even greater heights, given their remarkable growth in previous years!”
With the inauguration of the store by Suryakumar Yadav, the event drew a large crowd of locals, eager to catch a glimpse of the cricketer.
