Snitch, a men’s fashion brand, has raised Rs. 280 crore (US $ 32.69 million) in a Series B round of funding led by 360 One Asset Management Fund, with the ongoing backing of existing investors SWC Global and IvyCap Ventures.
As per Registrar of Companies (RoC) filings, Bengaluru-headquartered Snitch’s board approved allotting 1,755 Series B compulsory convertible preference shares (CCPS) to finish the raise.
This fresh infusion is a big milestone for Snitch, which raised Rs. 110 crore (US $ 12.84 million) in December 2023 in its Series A round, led by co-investors SWC Global and IvyCap Ventures.
Started in 2019 by Siddharth Dungarwal, Snitch was initially an offline men’s clothing brand that quickly went online during the pandemic. It now retails a variety of clothes—shirts, co-ords, jackets, and innerwear—through its own platform, offline stores, and top e-commerce websites.
The new capital will fund the company’s ambitions to increase offline retail footprint, expand its product line, and venture abroad. With this round, Snitch has raised a total of about US $ 13.4 million in funding so far.
