Fast-fashion brand Style Union has entered a strategic partnership with logistics management platform ClickPost to support its growing operations and this collaboration aims to streamline the brand’s supply chain by leveraging ClickPost’s technology for inventory management, transportation, and inter-store transfers.
The head of supply chain of Style Union stated that ‘technology’ is pivotal for a brand’s ‘growth’. He further added that the logistics company will enable them to centralise and streamline the platform. This is also improving the ‘visibility and efficiency across our entire logistics network’.
Naman Vijay, CEO and co-founder of ClickPost, highlighted Style Union’s commitment to operational excellence and customer satisfaction. He emphasised the role of ClickPost in empowering the brand’s growth by providing the necessary tools to automate logistics and scale operations effectively.
This partnership marks a significant step for Style Union as it continues to expand its retail presence and enhance its customer experience through a robust and efficient supply chain.
The brand has also launched its exclusive brand outlet in Dwarka Nagar, Vizag. The new store offers a wide range of affordable clothing for men, women, and children. The newly launched store marks 101 stores of the brand in India and marks a significant milestone for the brand’s retail presence in the country.