Another major turning point in TechnoSport’s retail expansion strategy has been reached with the announcement of the opening of its first flagship shop in Bangalore. TechnoSport is a leading brand in performance-driven sportswear.
The store, which offers a shopping experience spanning 1650 square feet of retail space split over two floors, has opened to the public on 28th March. It is situated in the centre of HSR Layout, 27th Main Rd, Bengaluru.
The opening of TechnoSport’s first flagship location in Bangalore marks the achievement of strategic growth ambitions and establishes a new standard for shopping experiences. The store, known as the ‘TechnoSport Flagship 2.0’, has been redesigned with modular fixtures, eye-catching product displays, and an engaging timeline of the brand’s development.
Along with a wider selection of the Cotflex collection, TechnoSport’s best-selling items are included in the product mix.
Consumers can choose from apparel made with breathable, moisture-wicking materials that guarantee peak performance throughout the year, but especially during the warmer months. Anti-microbial technology for freshness and cleanliness, anti-static fabric for a comfortable fit even in humid environments, odor-free quick-drying material, and silky, smooth textures for an unparalleled wearing experience are some of the collection’s key features.
TechnoSport’s co-founder and managing director, Sunil Jhunjhunwala, said the opening of the HSR Flagship store is a significant step in the company’s strategic growth and will enable it to offer the TechnoSport experience to Bangalore clients directly. The company can swiftly reproduce this experience because of the store’s modular design, which is a crucial benefit as it speeds up its expansion plans.
“A store presence in key locations, like HSR layout, significantly amplifies brand resonance,” stated TechnoSport CEO Puspen Maity. TechnoSport’s placement on a competitive high street enables them to stay flexible, improve store designs, and boldly enter new markets.
