Vans, a leading action sports brand and part of VF Corporation, is moving aggressively to become more sustainable.
The brand sets new sustainability targets including committing to making core materials 100 per cent regenerative, responsibly sourced, renewable or recycled by 2030.
The enhancement of its sustainability efforts includes aiding the United Nations in achieving the organisation’s SDG 12 (Sustainable Development Goal) to ensure responsible consumption and production patterns.
VF Corporation sources apparels from many Indian apparel exporters.
“At Vans, we believe that sustainability starts with all of us, but can only be accomplished in partnership. Enabling creative expression is central to Vans. As a purpose-driven company that is engrained in youth culture, we are leveraging our commitment to creativity to seek new solutions that reimagine the lifecycle of our products and protect the environment for future generations,” said Kim Matsoukas, senior manager of sustainability at Vans.
To achieve its sustainability vision by 2030, Vans is committing to ensuring that 100 per cent of its top materials, including rubber, cotton, leather and polyester, are regenerative, responsibly sourced, renewable or recycled.
The company will commit to a 43 per cent carbon reduction by reducing the average impact of its top materials by 35 per cent by 2025, utilising 50 per cent of recycled polyester by 2025 and sourcing 100 per cent sustainably grown cotton by 2025.
The company will convert all owned and operated facilities to 100 per cent renewable energy by 2025.