The Fashion Junction will bring together women’s clothing, accessories, and lifestyle brands for a B2C shopping fair in Mumbai’s Khar West. The event will showcase a range of holiday styles on 4th May.
The fashion exhibition will take place at the Khargym Club Banquets on 15th Road, the event organisers announced on Facebook. Product categories that will feature at the fair include ethnic, western, and fusion wear, resort wear, handbags, fashion accessories, jewellery, and gift items among others.
The event will focus on brands positioned in the mid-segment of the market with numerous affordable goods on display. Over 45 brands are scheduled to present their latest collections to a predominantly millennial audience with a range of goods designed for destination and summer weddings.
Summer clothing by brands including All Things Priti, House of Pri, Sugar Boutique, B’Naza, Gold Closet, Jasmyrra Creations, and Pinkari by M will feature along with accessories by Umafiato among others. Home décor and food items will also retail at the fair.
The fashion fair will take place with partner Club Mahindra and five shoppers will be selected to receive vouchers for the business. The event has free entry and is designed to help up-and-coming brands increase visibility and connect with new customers.