
Aditya Birla Fashion Retail Limited (ABFRL) is expanding the reach of its affordable fashion retail chain Pantaloons with the first store in Warangal, Telangana.
Sprawling across an expanse of 17,000 sq. ft., the new store is located in Hanamkonda.
The launch of the store saw Bollywood actress Niddhi Agarwal doing the inauguration.
Ryan Fernandes, Head of Marketing and e‐commerce, Pantaloons, said, “The growth of the retail sector, supported by increasing consumer demand, makes Warangal an exciting market for Pantaloons. We are happy to launch the first store in the city which will house a vast ensemble of latest fashion trends.”
“Pantaloons has aggressive plans to expand their store network across India,” Fernandes added.