Chrysanthemums, often called mums, are perennial flowering plants, which are native to Asia and northeastern Europe having 30 different species. With fashion gaining more and more inspiration from the Oriental and Asian influences since the past few seasons, the chrysanthemum print is the new floral which is being used in several unique ways by various designers. First seen to gain momentum on the S/S ’13 runway of Gucci in an abstract way; other designers like Hermes and Marni following suit to make this flower pop refreshingly in the fashion scene. Flowing into the fall, Carolina Herrera used it as an all-over print for her dresses and Prada stuck to a coloured black version for its Resort ’14 ensembles. Spotted once again on the S/S ’14 menswear runway recently, for Prada and Dries Van Noten, in dull shades of purple and maroon, the trend is sure to become wilder next year, taking florals to a whole new level…
