Arrow has launched its Autumn-Winter 2024 collection, aiming to redefine men’s fashion by merging innovative fabrics with timeless designs. The collection caters to the dynamic lifestyle of modern men, showcasing Arrow’s dedication to quality, versatility, and sophistication.
The collection features a wide range of styles with one of the highlights being the Autopress range, offering non-iron fabrics with DP ratings of 3.5 and 4.0, providing a crisp, wrinkle-free look throughout the day. For added flexibility, the Auto Press FLX variant offers stretchable fabrics for all-day comfort without sacrificing style.
The Dynamax range addresses active lifestyles with features like UV protection, anti-static properties, and odor resistance, ensuring freshness during long workdays. The Velocity collection combines premium cotton with travel-friendly designs for a polished appearance on the go, while the Air Soft line delivers breathable, lightweight fabrics for superior comfort.
Celebrating Arrow’s heritage, the Moments collection—including the 1851 and Italian Elegance sub-lines—offers luxurious weaves and fine craftsmanship. According to Arrow’s CEO, Anand Aiyer, the AW24 collection represents a commitment to style and functionality, providing versatile and sophisticated pieces for every occasion.