Since its inception in October 2020, 'The Pant Project' has been offering custom-made pants tailored to men's tastes nationwide. Under Dhruv’s guidance, the brand aims for a revenue milestone of Rs. 100 crore by the financial year 2025.
Retail
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We handpicked eight Indian brands, each boasting over 50 stores and a diverse portfolio catering to various customer segments or demographics, to unravel their successful strategies for enhancing your decision making.
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By carefully controlling inventory levels, identifying slow-moving products and adjusting inventory levels, assortment planning in retail enables retailers to save inventory expenses, thereby helping to optimise margins and turnover and low
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Retail
“Brand differentiation key to capture investors’ attention” : Sumit Jasoria, Founder, CEO – NEWME
In an exclusive interview with Apparel Resources, Sumit Jasoria, Founder and CEO of NEWME, revealed that over 600,000 Gen Z women across India have already embraced their brand, with a goal to connect with an additional one million Gen Z wo
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Retail
Gokyo: Bridging the gap in India’s outdoor clothing market with premium outdoor performance apparel
Gokyo focuses on apparel and accessories, with its product spectrum catering comprehensively to outdoor enthusiasts. The brand offers a diverse range from trekking pants to winter jackets and accessories such as socks and backpacks.
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Retail
“Consumers shift focus from price to performance”: Amisha Jain, SVP & MD, South Asia, Middle East & Africa, Levi Strauss
In an exclusive interview with Apparel Resources, Amisha Jain discusses the brand's growth trajectory, emphasis on sustainability, understanding the psychology of Indian customers and more.
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With an economy revving up to be the fastest-growing, backed by solid domestic demand and top-notch infrastructure, India is quickly becoming the go-to hotspot for luxury brands.
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Social media platforms are creating fresh avenues for customer interaction and diversified revenue streams, marking a paradigm shift in the dynamics of online retail in the ‘social commerce’ phenomenon.
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Read on to know more about the co-founder of Clovia, oen of the nation’s leading innerwear brands catering to women.